Business Branding & Design

Professional visual branding and custom, hand crafted artwork for creative businesses and entrepreneurs with creative heart. One of a kind, custom artwork and concept-driven design to tell your business, service or brand's visual story and to make your brand stand out from the crowd.

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WORD-MARK / TYPE-BASED LOGO DESIGN PACKAGE

3 to 4 weeks

Includes:

  • Brand discovery questionnaire
  • 30 minute consultation call
  • Brand discovery / research
  • Brand overview & target audience
  • Brand style board explaining design direction
  • Main type-based or hand lettered logo design (up to 3 options)
  • Secondary logo design / logo variation
  • Logo sub-mark / icon design
  • PDF, PNG, JPG and vector files & all rights to artwork

  • 3 Rounds of revisions

A simplistic approach for those looking for a professionally designed logo with a modern, minimalist feel or a perfect solution for those not ready to invest in the full branding package and want something simple, but professional, where some conceptualising has gone into the design process. Existing fonts are crafted and tweaked to create a unique design or hand lettering or modern calligraphy is applied to create the logo.


 


This design package does not include any hand illustrated elements. This design package includes a logo design only - for application to branding elements, like a business card, please refer to the Essentials Branding Package. 

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ILLUSTRATED
LOGO DESIGN PACKAGE

4 to 6 weeks

Includes:

  • Brand discovery questionnaire
  • 30 minute consultation call
  • Brand discovery / research
  • Brand overview & target audience
  • Brand style board explaining design direction
  • Main logo design
  • Secondary logo design / logo variation
  • Logo sub-mark / icon design
  • PDF, PNG, JPG and vector files & all rights to artwork

  • 3 Rounds of revisions

Logo design created and crafted by hand, using mediums like paint, ink or charcoal. All illustration (and in some cases the entire logo) is created by hand and then scanned at high resolution and digitized. Matilda explores the business’s personality, style and goals and translates those elements into custom artwork that can be used across all branding materials. A perfect solution for those not ready to invest in the full branding package, but are looking for a uniquely crafted logo to make your brand stand out from the crowd.

 


This design package includes a logo design only - for application to branding elements, like a business card, please refer to the Essentials Branding Package. 

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ESSENTIALS
BRANDING PACKAGE

8 Weeks +

Includes:

  • Brand discovery questionnaire
  • 30 minute consultation call
  • In depth brand discovery / research
  • Brand overview & target audience
  • Brand style board explaining design direction
  • Main logo design
  • Secondary logo design / logo variation
  • Logo sub-mark / icon design
  • PDF, PNG, JPG and vector files & all rights to artwork 

  • 3 Rounds of revisions

  • A unique & custom, hand painted or illustrated brand Illustration / Pattern

  • Brand colour palette & rules of use

  • Brand font suggestions & rules of use

  • Email signature

  • One of the following: Business card / thank you card / letterhead design 

  • Branded social media cover images & profile Pics

  • CI Summary / Brand visual language

  • Ongoing design support at Matilda's hourly rate (ready-made design's tweaks and small changes can be made at a discounted rate)


Any of the below listed add-ons can be added to your package. Please specify the elements you would like to add and Matilda will send you a custom quote.


For more information on pricing and to discuss availability, please contact Matilda below: 


Essentials Branding Package
Add-Ons:

Because every business functions differently and has different needs, any branding elements can be added onto you essentials branding package. Please get in contact and let’s discuss the any extra branding elements you would like to include in your package and Matilda will send you a custom quote. Branding elements to add on include, but are not limited to: 

Extra custom Brand Illustration / Pattern / Custom Icon Set Design / Packaging Design / Price Guide Design / Thank You Card Design / Swing Tag Design / Email Template Design / Social Media Template Design / Voucher Design / Letterhead Template Design / Pamphlet Design / Brochure Design / Poster Design / Book Layout, etc. 

Elements Charged Individually


Website Design: Because of the illustrative & intensely hand-crafted nature of the branding packages, Matilda does not offer website design at this stage, but can refer you to excellent web designers who work with your new CI to design & build your website.